1 min read

What Plankton Does.

Plankton helps industrial and engineering companies communicate with clarity in the digital environment.

We make complex organisations legible — to people and to machines.

Plankton is human-assisted AI: a framework that joins human understanding with machine precision. We work where industrial knowledge meets digital communication — using structured reasoning to uncover what truly holds communication value inside a business: its people, products, systems, and archives. We then translate that substance into clear, modern form.

Our method — PlanktonMM, guided by the twin filters of Bias and Paradox — produces writing that stands up to AI scrutiny. It is language designed to resonate with people and register with machines.

We call this narrow writing — work that does one thing exceptionally well. Each project begins by examining how a company speaks, what it assumes, and where its real authority lies. From there, we build a coherent framework of tone, rhythm, and visual logic — turning communication into a system, not a performance.

In an era of automated noise, clarity is an industrial advantage.